
Branding, Design, Print
Layout Design
The Beelya tri-fold brochures were designed to provide a clear and engaging way to present information about the organisation’s services and community initiatives. The tri-fold format was used strategically, with sections laid out to guide readers smoothly through key messages, supported by strong headlines, clean typography, and imagery that reflected Beelya’s values and identity. A consistent use of colour and branding ensured the brochures were professional, approachable, and easy to distribute at community events and meetings.
In addition to the brochures, a poster design was created to complement the campaign and reach a wider audience. The poster featured bold visuals and concise messaging, designed to capture attention quickly in public spaces. Careful use of hierarchy and layout ensured the most important information stood out, while maintaining alignment with the branding of the brochures for a cohesive look across all materials.
Together, the brochures and poster formed a unified suite of communication tools that strengthened Beelya’s outreach efforts. By combining accessible design with strong visual appeal, these materials not only informed but also connected with the target audience, helping to build awareness and engagement with Beelya’s work.