City of Perth Parking
category:
Branding, Design, Web
Collaboration;
IBC Digital
services:
UX/UI Design
The City of Perth Parking website and mobile app were designed with a strong focus on accessibility, functionality, and a modern user experience. The look and feel centred on simplicity, ensuring residents and visitors could quickly access parking information, make payments, and navigate services with ease. A mobile-first approach guided the design, with clean layouts, intuitive navigation, and consistent branding across platforms to support users on the go.
The visual design balanced the City of Perth’s identity with practical usability. Clear typography, high-contrast colours, and recognisable iconography were applied to improve readability and guide users through interactive tools such as maps, booking, and payment systems. This approach created an intuitive and reliable experience, whether for occasional visitors or daily commuters.
IBC managed the project end-to-end, overseeing design, development, and content migration. Their role ensured that milestones were met, collaboration was seamless, and the final platform was both technically robust and accessible. Content was carefully restructured and optimised, making key details like parking locations, fees, and policies easy to find. The outcome was a modern, functional, and user-friendly digital platform that strengthened the City of Perth Parking’s online services.